On the 12th of December Bogner’s customers were invited to the brand’s boutique on the occasion of a client’s day organised by Andy Fiord Fashion Advertising.
Dirk Jaster, the creative director of Bogner, arrived to St. Petersburg in order to meet the guests of the evening and tell them about brand’s philosophy.
During the presentation he shared with us few secrets of the brand’s success on the market as well as subtle details of it’s design and production.
Passion for sport and fashion has been moving Bogner forward for more than 80 years. What began in Munich in a small factory, now has become the largest international brand, whose name means high quality and exclusive clothes for an active lifestyle, inspired by prestigious, haute couture trends.